About COVID-19

Coronaviruses (CoV) are a large family of viruses that cause illness ranging from the common cold to more severe diseases such as Middle East Respiratory Syndrome (MERS-CoV)…

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E.T.E Campaign

Shifa, being a socially conscious brand, launched its “Educate.Transform.Eliminate” ETE Campaign to promote Hepatitis and HIV awareness, use and proper disposal of Auto Destruct Syringe among healthcare professionals and consumers all across Pakistan.

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Hepatitis in Pakistan

Do you know how early detection of Hepatitis can save your life? 17 million people in Pakistan suffer from this disease, otherwise known as hepatitis, mostly undiagnosed and untreated. That’s more than the entire population of Karachi! Awareness, prevention, and testing is the only way to go. Get yourself tested and talk to your doctor about prevention measures if you haven’t already.
Let’s educate to eliminate!

How to Protect your Family?

Covid cases are increasing in Pakistan with the winter season. Must follow the preventive covid19 SOPs. It is important that we don’t let down our guard and protect ourselves and our family from any chance of getting infected. Implement the following precautions: Washing hands for at least 20 seconds, wearing a mask and maintaining social distancing.

Reuse of a Syringe causes hepatitis

Hameed is aware about hepatitis!
He is concerned about his health.
Hameed uses a new blade every time he goes for a shave.
Be like Hameed!

Reuse of a Blade causes hepatitis

Salman is regretting not being aware of health issues related to reused syringes.
He is concerned about his father’s deteriorating health.
He wishes his father asked for an AD syringe at his hospital visit.
Don’t regret later like Salman.

Tobacco rates in Pakistan

World NoTobacco Day is celebrated around the world every year on May 31. This yearly celebration informs the public on the dangers of using tobacco. The #COVID19 pandemic has led to millions of tobacco users saying they want to protect their health and quit tobacco.